dawn

Create a keep, change and remove inventory before commissioning a redesign, so useful content and working routes survive the rebuild.

Map each page to a clear next action, with button labels that tell visitors what will happen after they click.

Give a campaign landing page one defined offer, a matching response route and enough detail for a visitor to make an informed decision.

Build a photo brief around the information customers need, then plan subjects, permissions and crops before the camera comes out.

Ask for a practical website handover that covers ownership, recurring services, routine edits and the checks your team needs after delivery.